Thursday, 19 October 2017

Group Research into music videos by our chosen artist


Group Research into music videos by our chosen artist

Joe Fisher

MISE EN SCENE / LYRICS
The opening scene is of an establishing shot from a low angle showing the lead singer Dan Smith perched upon the top of a concrete tower, which probably used to be a large concrete building that a company used to own, but has now been deserted and left to rubble. This is an important opening shot as it emphasizes Smith’s importance to the video as it shows him from a low angle, and highlights his power and form.  The building in itself is important as the lyrics relate to the tragedy of Pompeii and the eruption of the volcano, and the building is old (hence the dried out logo shown in the establishing shot, and the grey colour dominating the screen could reflect that of the clouds of ash dominating the sky, seems as the sky is shown shortly behind him. Smith’s significance is also shown through the medium of clothes. The full black outfit not only relates back to indie conventions and dress sense, but black is a very outstanding colour against the blue sunset sky and the grey building. Not only this, but it gives connotations of power, death, and fear, which also relates back to the story of the lyrics being about the events of Pompeii and the song title.



Two more establishing shots occur, but something seems different about them. There are no people in the streets, though the lights are on and cars are parked, and the office complex looms over it all. The bare streets connote back to the story behind the lyrics and perhaps everyone has escaped the city.


None of the lights are on behind him, and there is litter on the pavement, the street has practically been abandoned. The connotations of light usually point towards hope and happiness, and lack of it point towards the opposite, such as loss of hope, and the unknown. There is harsh light, as seen by the shadows that are portrayed upon the wall of the building, but it’s the light of the moon and not the sun, making everything visible, but adding a cold feeling to the shot.



Later on in the music video, the audience learns that the Pompeii disaster has taken a different form, this time a contagious disease which turns people’s eyes black. This is the reason why that people have abandoned this city, and the eyes turning black can connote many things, as often the eye is linked to the window of the soul, and it turning to a black nothingness could imply that these people are losing or have already lost their souls. The shock on the artists face signifies the fact that this disease is something to be afraid of.

CAMERA


When the character realises that these people have black eyes, he starts pacing to a car that is parked round the back of the area. When he does start running, the camera shakes begins to shake, bringing in dramatic camera effects to give the audience a feel of uneasiness which this character is currently feeling. On top of this, the pace of the editing becomes faster, as does the music, to give the feeling of intense motion as the story of this music video builds


On the contrary, when the character’s eyes begin to turn black, the camera becomes more stable as he runs through the fields and the plains before him. This, giving an element of calmness through the effect of camera motion possibly implies that nothing actually changes about these people apart from their eyes turning a different colour, hinting at the fact that they’re not actually dangerous, unlike what they’re portrayed to be at the beginning through the use of facial expressions and motions of this main character. This also relates back to the lyrics, such as –
“But if you close your eyes
Does it almost feel like
Nothing changed at all"
Not only this, but the camera seems to shift its general position slowly throughout the music video. At the start he is shown at the top of a concrete office complex, from a low angle, a device used to highlight his importance. As the video progresses, the camera takes position at the centre, usually capturing all of his body and his facial expression in reaction to the people with the black eyes as if the viewing audience is one of these characters, showing perhaps a relatability between the audience and the main character, or the people with the black eyes. The end of the music video shows Smith from a lot of high angles. This contrasts with how he is portrayed at the beginning, as if now he has lost a sense of importance, and this is shown through the high angles, showing him, highlighting that he is just a small figure, traversing through a large open plain.

EDITING



Eyeline matches often occur within this music video to show not only the relatability between the characters shown on screen to Dan Smith, but it also gives the audience a chance to look through the eyes of the main character to see what he is seeing by using shot reverse shots. If two characters are on the same eyeline, it usually means that relate to each other in some sort of way, perhaps a common goal, or shows how two characters or more are shown to be in the same situation. If two or more characters seem to be above the eyeline of another, it shows that they are of more import and are possibly more powerful than the person below them. In this sense, the person that is below the eyeline match is shown to be weaker.


These two shots occur in the music video as it progresses. The first, of the store owner looking at Smith and Smith looking back at her with a shocked reaction. Instantly this makes the viewer want to see what they’re looking at, and so it is revealed in the reverse shot and through the eyes of smith we see that this particular store owner has black eyes.
Further on, the same scenario occurs, where the main character stumbles upon two women in an arcade, he stumbles, and then the camera cuts to a medium shot of his face, looking at them, again with a shocked expression. This time however, when the two turn around, they are not on the same eyeline, their faces very stern, unlike that of the shopkeeper who is actually smiling. This opposition of emotions is represented through both the facial expressions portrayed by each of these characters, as well as the fact that the eyelines do not match.
SOUND



“But if you close your eyes”
The music video responds to the chorus in such a way that the visuals respond to the lyrics. When the line begins, the camera cuts to a close up of a rear view mirror, in its reflection is the main character who has been running through the streets trying to escape from those with black eyes. The video responds to the lyrics here as when the words “close your eyes” are sung, a black mist begins to form in his eyes, implications as to his eyes turning black.

Kierann Hills

Bad Blood Analyse



Narrative

The narrative of bad blood is about a broken down relationship and how it has left them nostalgic, constantly thinking about the good old days and not being able to let go of the past. This is frequently referred to in Mise en scene. We can see it when the female protagonist is holding up her ex-boyfriend’s wallet. We see this same idea in the same shot as she is wearing the same jacket as the masked man. This masked man could represent her ex-boyfriend. This connotes that she isn’t over her ex-boyfriend as she is still wearing his clothes. Later on in the music video we see that she enters the kitchen and opens the fridge. The fridge is full of mouldy food and sour milk. We see her drinking the sour milk and a man in a mask appears. She then grabs the mouldy food and brings it to a table which has a platter of mouldy food already on it, and puts the food onto the platter. She then starts to eat the mouldy food and yet again she sees the masked man. This suggests that when she eats the old food she’s able to see her old memories when they were back together. At the door step we can see that there are many flowers, this may be some kind of memorial. It could be that her ex-boyfriend has died or it could represent that their relationship is dead. At the very end of the music video we see that she is walking with a box of the ex-boyfriend’s old things and we see it burning on the beach. This connotes that at the end of the video she has let go of all her feelings for him.
























Setting

Indie music videos are usually set in the city, woods or studio. This is for two reasons. One is because indie music videos usually have a low budget so they need a imply cheap/free place to film and the second is because it adds to the vibe in which they are trying to make, which is mystery. The opening location of the music video is the sea. Then only a couple of seconds later it moves to a completely different location, a house. This has been used to make the audience think. The start is so out of place with the music video until the end. This is to aid the audience in understanding the plot. It also brings a mysterious vibe to the music video which overshadows the music video. The second location, the house from the look of the house it is hinted that the house is deserted. This is implied by the low key lighting and the fridge being mostly empty with only rotten food inside as well as the old fashioned furniture and dead flowers by the door step. At the end of the music video, it revisits the sea and that’s when the audience discovers the purpose of the sea. The sea represents the protagonist drowning away all her feelings for her ex boyfriend.














Target audience

The target audience for this music video and all of bastilles other music videos is 16-24 year olds. In the music video there are only two characters a young male and a young female, who are in their 20s. No other age group is shown. It is also relevant as the music videos theme is about relationships and them ending and going to one relationship to the next is quite common with younger people rather than staying with the same person.













Representations

The female protagonist is represented as dirty. This is shown through her greasy hair, which is greasy throughout as well as the scene in which see eats a mouldy platter of food. This is to make the music video unique as in mainstream music videos the artists are persevered as beautiful and well kept. The artist Dan smith isn’t seen as a celebrity in this music video, he is only briefly seen through the TV as a missing person and through multiple pictures. This is usual for an indie artist to not always appear in their music videos as the main character. This is because they are more in it because of their passion rather than for publicity, however just to inform that this is one of Bastille music videos Dan Smith does feature in it. The house is represented as old fashioned and deserted. This has been implied by the low key lighting around the house, the dead flowers and old furniture. This gives the audience an idea that the relationship may have ended quite along time ago, most likely 34 days ago exactly. This is shown by the news report on the TV.














(Joe French)
Mise:
The setting is fairly vague and dark, indicating that the theme might be isolation of darkness, considering the location is a fairly isolated and derelict desert with barely any people in it. It could be an expression of how one of them are feeling about their lives or how they may have felt in the past. The part in which the man picks up a bullet from the floor could indicate that there may have been destructive feelings from one of the band members or their past could have been violent and they want to express that in this music video. The part in which the people in black are running past the lead singer could indicate that he feels as if he is around so many people but still feels alone, it could also be telling us that he feels as if no one notices him and that everyone just looks over him as if he is not there and this is shown when they all run past him but don’t take any notice of him being there. The overall lighting in the music video is fairly dark and this could be used to express the feelings that the band members may have had or an expression of a character’s feelings, the darkness of this music video could be conveying mystery which is a big part of the indie genre and it gets the audience thinking and widens their imaginations. Although halfway through the music video the lighting switches and becomes light and the characters look happy which could be suggesting that the person/character this video is about has been through some bad times and has no overcome them and gotten out of the darkness and has reached the light and can now be happy with their life.   

Camera:
There are a lot of close ups of the different people in the music video, this could be suggesting that the music video wants the audience to be looking at them and seeing their emotions to show that there is a strong sense of emotion in this music video and that feelings are a big part of the videos meaning. There are also a lot of tracking shots in this music video which could be suggesting that the events that are taking place are being shown from someone else’s perspective which could be telling us that someone has been witnessing these people suffer and is wanting to show the story from their perspective to get people to understand how it may be affecting not only the people involved, but the people around them. The large establishing shots with no one in it can show the idea of loneliness or isolation because the shot shows off such a large landscape but there is no one there, this could be representing the main character’s feelings that are in their mind at the time due to the fact that the story relates to a breakup so therefore he could be feeling lonely after his relationship ended and could be isolating himself in order for him to not get hurt again by anyone.

Editing:
In this music video we can see that the perspective the video is coming from is most likely the lead singer (Dan Smith) and this is because he has the most screen prevalence in the music video which could be suggesting that the story in the video is about him and that the feelings and ideas shown in the video are relating to him in either a past life experience of it could be a story that he is portraying. The music video is not very fast paced and I think that is because they are trying to get the audience to pay more attention to the finer details of the music video and want the audience to see the small connotations of everything because if it was fast paced, it would be harder to notice all the details that are being shown off and the audience wouldn’t be able to understand the song as well as they could have compared to having it with slower shots. I like how a lot of the music video is in slow motion and this is because I think slow motion can be used to stress the situation sometimes and emphasise it more which is good because the audience then have more time to think about what is going on and have more time to process the situation and have a better idea of the story. This can be good because it will interest the audience the better they are able to understand.

Sound:
Some of the lyrics have a lot of connotations in the music video that relate to the story and the video. ‘These are the things, the things we lost, the things we lost in the fire, fire, fire’ I like this lyrics because its repeated whilst adding more to then end which can suggest that as time goes by, more information about the relationship is coming out and its creating more of an effect on the audience and the characters involved. Also, it’s the chorus which is the first thing that is said so it sets up the entire music video because its showing that he is then going to tell us all the things that the they had in the relationship and it sets up what we could possibly be seeing in the music video. There is also some diegetic sound in the beginning which is just the wind gushing in the setting of the music video, this could have connotations of their relationship because its saying there is so little there, that you can even hear the wind because there is no relationship left which also links to the setting at this time which is the open desert landscape. 



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